Escape Velocity
Podcast
Escape Velocity is a podcast exploring the unexpected pathways creatives and strategists must take in order to deliver innovative and groundbreaking work.
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Conversations to Propel You Forward
Have you ever felt the need to break free from the gravity of routine thinking? To escape the constraints that keep you circling familiar orbits, reaching only as far as the same outcomes, the same ideas?
We have. And that's why we’re thrilled to introduce 'Escape Velocity', our brand new podcast designed to help you overcome those very barriers.
Have you ever felt the need to break free from the gravity of routine thinking? To escape the constraints that keep you circling familiar orbits, reaching only as far as the same outcomes, the same ideas?
We have. And that's why we’re thrilled to introduce 'Escape Velocity', our brand new podcast designed to help you overcome those very barriers.
Breaking Free from Conventions
The term escape velocity is often used in astrophysics—it’s the speed an object must reach to break free from a planet’s gravitational pull and move into a wider, limitless space. For us, it’s a perfect metaphor for how we approach creative work, innovation, and growth. Every creative project, every branding challenge, and every reimagined strategy requires reaching that critical point where old ideas are left behind and you begin to operate in entirely new territory.
Explore New Ways of Thinking
Host Tracey Halvorsen interviews other agency owners, designers, developers, artists, writers and leaders, looking for the magic combination of velocity, experience, bravery and leadership that can result in outstanding work and rewarding partnerships.
In a world full of saturated markets, disrupted industries, and ever-growing noise, we need more than just iteration; we need an intentional leap—one that changes our perception and opens new frontiers of thought.
In this episode Tracey sits down with Elizabeth Bawol, Creative Director at Wide Eye, for a deep dive into the high-stakes world of political branding. They explore her experience leading creative efforts for the Harris campaign, her previous work with Planned Parenthood, and the challenges of branding within the constraints of political strategy and high-profile personalities.
Harris for President 2024
The Font Story
Democratic National Convention
Planned Parenthood
"Bans Off" Campaign
In this episode Tracey sits down with Elizabeth Bawol, Creative Director at Wide Eye, for a deep dive into the high-stakes world of political branding. They explore her experience leading creative efforts for the Harris campaign, her previous work with Planned Parenthood, and the challenges of branding within the constraints of political strategy and high-profile personalities.
Harris for President 2024
The Font Story
Democratic National Convention
Planned Parenthood
"Bans Off" Campaign
In this episode Tracey sits down with Elizabeth Bawol, Creative Director at Wide Eye, for a deep dive into the high-stakes world of political branding. They explore her experience leading creative efforts for the Harris campaign, her previous work with Planned Parenthood, and the challenges of branding within the constraints of political strategy and high-profile personalities.
Harris for President 2024
The Font Story
Democratic National Convention
Planned Parenthood
"Bans Off" Campaign
Tracey is joined by Nancy Lyons, CEO and co-founder of Clockwork, a digital transformation consultancy, and author of Work Like a Boss: A Kick-in-the-Pants Guide to Finding (and Using) Your Power at Work.
Nancy is known for her bold leadership style, no-BS approach to business, and commitment to transforming workplace culture. She and Tracey dive into the future of work, the power of personal agency, leadership failures, and why trusting teams is essential for innovation.
Tracey is joined by Nancy Lyons, CEO and co-founder of Clockwork, a digital transformation consultancy, and author of Work Like a Boss: A Kick-in-the-Pants Guide to Finding (and Using) Your Power at Work.
Nancy is known for her bold leadership style, no-BS approach to business, and commitment to transforming workplace culture. She and Tracey dive into the future of work, the power of personal agency, leadership failures, and why trusting teams is essential for innovation.
Tracey is joined by Nancy Lyons, CEO and co-founder of Clockwork, a digital transformation consultancy, and author of Work Like a Boss: A Kick-in-the-Pants Guide to Finding (and Using) Your Power at Work.
Nancy is known for her bold leadership style, no-BS approach to business, and commitment to transforming workplace culture. She and Tracey dive into the future of work, the power of personal agency, leadership failures, and why trusting teams is essential for innovation.
With a background in architecture and experience leading digital transformation for brands like Marriott, Carnival, and Macy's, Miles brings a unique perspective on the evolving relationship between technology, design, and human experience.
Variate
Prenuvo MRI
Conway's Law
World Economic Forum’s Future of Jobs Report (2025)
Mischief Agency
With a background in architecture and experience leading digital transformation for brands like Marriott, Carnival, and Macy's, Miles brings a unique perspective on the evolving relationship between technology, design, and human experience.
Variate
Prenuvo MRI
Conway's Law
World Economic Forum’s Future of Jobs Report (2025)
Mischief Agency
With a background in architecture and experience leading digital transformation for brands like Marriott, Carnival, and Macy's, Miles brings a unique perspective on the evolving relationship between technology, design, and human experience.
Variate
Prenuvo MRI
Conway's Law
World Economic Forum’s Future of Jobs Report (2025)
Mischief Agency
Chris Gilbert is a senior creative developer with over a decade of experience in building performant, interactive, and accessible websites and applications. Chris is a deep thinker on the evolution of AI in software development, the future of web design, and the shifting role of agencies in an AI-driven landscape.
Cursor
Composer
Cursor Directory
Windsurf
Windsurf Forked
Claude
ChatGPT
Goose
Warp
Superagency (Reid Hoffman)
Tim Ferris and Chris Sacca
Cursor + Windsurf Tips
Chris Gilbert is a senior creative developer with over a decade of experience in building performant, interactive, and accessible websites and applications. Chris is a deep thinker on the evolution of AI in software development, the future of web design, and the shifting role of agencies in an AI-driven landscape.
Cursor
Composer
Cursor Directory
Windsurf
Windsurf Forked
Claude
ChatGPT
Goose
Warp
Superagency (Reid Hoffman)
Tim Ferris and Chris Sacca
Cursor + Windsurf Tips
Chris Gilbert is a senior creative developer with over a decade of experience in building performant, interactive, and accessible websites and applications. Chris is a deep thinker on the evolution of AI in software development, the future of web design, and the shifting role of agencies in an AI-driven landscape.
Cursor
Composer
Cursor Directory
Windsurf
Windsurf Forked
Claude
ChatGPT
Goose
Warp
Superagency (Reid Hoffman)
Tim Ferris and Chris Sacca
Cursor + Windsurf Tips
In this episode, Tracey speaks with Kara Redman, founder and lead strategist of Backroom, about the evolution of brand strategy, the power of personal branding, and why showing up authentically in public spaces (especially on LinkedIn) is both a risk and a powerful tool. Kara shares insights on how her personal brand has brought unexpected opportunities, her experiences in scaling and re-scaling Backroom, and the importance of building relationships over transactions in business.
Kara Redman - LinkedIn
Backroom
Cognitive Surplus: How Technology Makes Consumers into Collaborators - Clay Shirky
Harvard's Website
The Telepathy Tapes Podcast
In this episode, Tracey speaks with Kara Redman, founder and lead strategist of Backroom, about the evolution of brand strategy, the power of personal branding, and why showing up authentically in public spaces (especially on LinkedIn) is both a risk and a powerful tool. Kara shares insights on how her personal brand has brought unexpected opportunities, her experiences in scaling and re-scaling Backroom, and the importance of building relationships over transactions in business.
Kara Redman - LinkedIn
Backroom
Cognitive Surplus: How Technology Makes Consumers into Collaborators - Clay Shirky
Harvard's Website
The Telepathy Tapes Podcast
In this episode, Tracey speaks with Kara Redman, founder and lead strategist of Backroom, about the evolution of brand strategy, the power of personal branding, and why showing up authentically in public spaces (especially on LinkedIn) is both a risk and a powerful tool. Kara shares insights on how her personal brand has brought unexpected opportunities, her experiences in scaling and re-scaling Backroom, and the importance of building relationships over transactions in business.
Kara Redman - LinkedIn
Backroom
Cognitive Surplus: How Technology Makes Consumers into Collaborators - Clay Shirky
Harvard's Website
The Telepathy Tapes Podcast
Tracey chats with Edit Barry and Allison Le, co-founders of E&A Collaborative, an award-winning women-owned brand consultancy specializing in higher education and mission-driven branding. With nearly two decades of experience, Edit and Allison share their insights on the challenges facing higher education marketing, and how institutions can break free from the sameness to stand out in an increasingly competitive landscape.
E&A Collaborative
Pricing Creativity - Blair Enns
Ogilvy on Advertising
Tracey chats with Edit Barry and Allison Le, co-founders of E&A Collaborative, an award-winning women-owned brand consultancy specializing in higher education and mission-driven branding. With nearly two decades of experience, Edit and Allison share their insights on the challenges facing higher education marketing, and how institutions can break free from the sameness to stand out in an increasingly competitive landscape.
E&A Collaborative
Pricing Creativity - Blair Enns
Ogilvy on Advertising
Tracey chats with Edit Barry and Allison Le, co-founders of E&A Collaborative, an award-winning women-owned brand consultancy specializing in higher education and mission-driven branding. With nearly two decades of experience, Edit and Allison share their insights on the challenges facing higher education marketing, and how institutions can break free from the sameness to stand out in an increasingly competitive landscape.
E&A Collaborative
Pricing Creativity - Blair Enns
Ogilvy on Advertising
In this episode, Tracey speaks with Elizabeth Bawol, Creative Director of Brand and Strategy at Wide Eye Creative. With a career spanning work at Planned Parenthood, AmeriCorps, and Wide Eye, Elizabeth shares her experiences shaping major campaigns, including the Democratic National Convention. She discusses the messy yet rewarding process of creative work, the importance of strategic storytelling, and how the best creative breakthroughs come from going through the hard parts rather than looking for shortcuts.
Elizabeth Bawol - Collapse the Box
David Ogilvy's Rolls-Royce Ad
"Think outside the box, collapse the box, and take a fucking sharp knife to it." - Banksy
Midjourney - Generative AI Image from Prompts
In this episode, Tracey speaks with Elizabeth Bawol, Creative Director of Brand and Strategy at Wide Eye Creative. With a career spanning work at Planned Parenthood, AmeriCorps, and Wide Eye, Elizabeth shares her experiences shaping major campaigns, including the Democratic National Convention. She discusses the messy yet rewarding process of creative work, the importance of strategic storytelling, and how the best creative breakthroughs come from going through the hard parts rather than looking for shortcuts.
Elizabeth Bawol - Collapse the Box
David Ogilvy's Rolls-Royce Ad
"Think outside the box, collapse the box, and take a fucking sharp knife to it." - Banksy
Midjourney - Generative AI Image from Prompts
In this episode, Tracey speaks with Elizabeth Bawol, Creative Director of Brand and Strategy at Wide Eye Creative. With a career spanning work at Planned Parenthood, AmeriCorps, and Wide Eye, Elizabeth shares her experiences shaping major campaigns, including the Democratic National Convention. She discusses the messy yet rewarding process of creative work, the importance of strategic storytelling, and how the best creative breakthroughs come from going through the hard parts rather than looking for shortcuts.
Elizabeth Bawol - Collapse the Box
David Ogilvy's Rolls-Royce Ad
"Think outside the box, collapse the box, and take a fucking sharp knife to it." - Banksy
Midjourney - Generative AI Image from Prompts
Tracey talks with long-time friends and colleagues Monica Sanchez and Yianni Mathioudakis, co-founders of DEEO, a creative studio focused on digital design, strategy, and innovation. Having worked together for years in different capacities, Monica and Yianni share their experiences launching their own company, embracing risk, rejecting bad-fit clients, and fostering an environment of curiosity, exploration, and adaptability in their work.
DEEO Studio
Monica Sanchez - LinkedIn
Yianni Mathioudakis - LinkedIn
Luma AI Video
Tracey talks with long-time friends and colleagues Monica Sanchez and Yianni Mathioudakis, co-founders of DEEO, a creative studio focused on digital design, strategy, and innovation. Having worked together for years in different capacities, Monica and Yianni share their experiences launching their own company, embracing risk, rejecting bad-fit clients, and fostering an environment of curiosity, exploration, and adaptability in their work.
DEEO Studio
Monica Sanchez - LinkedIn
Yianni Mathioudakis - LinkedIn
Luma AI Video
Tracey talks with long-time friends and colleagues Monica Sanchez and Yianni Mathioudakis, co-founders of DEEO, a creative studio focused on digital design, strategy, and innovation. Having worked together for years in different capacities, Monica and Yianni share their experiences launching their own company, embracing risk, rejecting bad-fit clients, and fostering an environment of curiosity, exploration, and adaptability in their work.
DEEO Studio
Monica Sanchez - LinkedIn
Yianni Mathioudakis - LinkedIn
Luma AI Video
In this episode, Tracey speaks with Dave Look, CEO of Chromatic, about the pursuit of curiosity, the challenges of leadership, and the discipline of prioritization. From practicing Krav Maga to exploring lockpicking, Dave embodies the idea that developing diverse skills can enhance leadership, problem-solving, and creative thinking.
Dave Look - LinkedIn
Chromatic - Drupal Development Company
4000 Weeks - Time Management for Mortals by Oliver Burkeman
Automating Creativity - Ethan Mollick
Jazz Improvisation and Leadership
From Strength to Strength by Arthur Brooks
Sparrows Lock Picks
In this episode, Tracey speaks with Dave Look, CEO of Chromatic, about the pursuit of curiosity, the challenges of leadership, and the discipline of prioritization. From practicing Krav Maga to exploring lockpicking, Dave embodies the idea that developing diverse skills can enhance leadership, problem-solving, and creative thinking.
Dave Look - LinkedIn
Chromatic - Drupal Development Company
4000 Weeks - Time Management for Mortals by Oliver Burkeman
Automating Creativity - Ethan Mollick
Jazz Improvisation and Leadership
From Strength to Strength by Arthur Brooks
Sparrows Lock Picks
In this episode, Tracey speaks with Dave Look, CEO of Chromatic, about the pursuit of curiosity, the challenges of leadership, and the discipline of prioritization. From practicing Krav Maga to exploring lockpicking, Dave embodies the idea that developing diverse skills can enhance leadership, problem-solving, and creative thinking.
Dave Look - LinkedIn
Chromatic - Drupal Development Company
4000 Weeks - Time Management for Mortals by Oliver Burkeman
Automating Creativity - Ethan Mollick
Jazz Improvisation and Leadership
From Strength to Strength by Arthur Brooks
Sparrows Lock Picks
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541820 - MBE/DBE/SBE - Women Owned and Operated since 2008
© 2025 Adeo Advocacy. All Rights Reserved.
Contact
connect
541820 - MBE/DBE/SBE - Women Owned and Operated since 2008
© 2025 Adeo Advocacy. All Rights Reserved.
Contact
connect
541820 - MBE/DBE/SBE - Women Owned and Operated since 2008
© 2025 Adeo Advocacy. All Rights Reserved.